by Christopher McKim | Jul 31, 2018 | BCS Management, Marketing
Businesses generally recognize the importance of consistent social media activity as a sounding board for customers. Recently, a higher frequency of social media postings (yes, even for B2B businesses) has been shown to offer SEO benefits as well. We’ve all seen...
by Christopher McKim | Jan 24, 2018 | BCS Management, Marketing
Transparency in social media builds brand trust Social media platforms were not built for selling products and services. They were built as a means of connecting with people online. Think of social media platforms as a channel to communicate with your target audience....