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Email Marketing Versus iOS 15 Privacy Updates

Email Marketing Versus iOS 15 Privacy Updates

by Christopher McKim | Oct 21, 2021 | Marketing, Website Maintenance

How Apple’s New Privacy will Affect Email Marketing Efforts Apple’s recent software update has been a hot topic of conversation in the email marketing world. iOS 15 was released on September 20th, 2021 and the lead-up had email marketing platforms priming users for...
How Effective Government Websites are Built

How Effective Government Websites are Built

by Christopher McKim | Aug 6, 2021 | BCS Management, GovWeb, Website Development, Website Maintenance

A municipal website should be well designed, easy to use, and full of relevant information. Unfortunately, many published municipal websites have designs that are not user-friendly, lack security, and are not frequently updated. The good news is there is a...
Client Spotlight: Region 3-A

Client Spotlight: Region 3-A

by Christopher McKim | Feb 14, 2020 | Client Spotlight, Design, Website Development, Website Maintenance, Writing Services

Challenge The Region 3-A website was becoming dated and no longer showcased their expertise and quality. They approached us with a goal to build a new website that would connect with their target audience of community/government organizations and act as momentum for...
Find Better Sources for SEO

Find Better Sources for SEO

by Christopher McKim | Jun 18, 2018 | BCS Management, Marketing, Website Maintenance

Okay, so we’ve all had it with “fake news” at this point, right? Most of us hated citing sources in English papers, but now it’s necessary for credibility. More people are starting to dive deeper into the information presented. As a result, it requires companies who...
Three Website Must-haves

Three Website Must-haves

by Christopher McKim | Apr 10, 2018 | BCS Management, Marketing, Website Development, Website Maintenance

DESIGN 94% of people cited web design as the reason they mistrusted or rejected a website – IronPaper Your website is the digital version of a first impression. You want it to be modern, clean and relevant. From the coding, colors, font and logo design you want...
(Properly) Using Keywords To Unlock A Website’s Potential

(Properly) Using Keywords To Unlock A Website’s Potential

by Christopher McKim | Jan 15, 2018 | Website Maintenance

  In a previous article, we covered the importance of SEO and how to draw more traffic to a website. The overview introduced strategies such as monitoring Google Analytics for website acquisition, and publishing new content periodically to improve results....
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