by Christopher McKim | Jun 21, 2017 | BCS Management, Marketing
How can your brainstorming session extract the best ideas? Almost any organization can benefit from a brainstorming session. Inevitably, there will come a time for a project, event, or even a problem which will require ideas from as many people as possible. As a...
by Christopher McKim | May 24, 2017 | BCS Management, Marketing
Read This if You’re Considering Marketing Automation For businesses, finding ways to integrate marketing automation into their efforts is fairly commonplace. And why not? In addition to improving organizational workflow, many of these solutions provide...
by Lana Beregszazi | May 2, 2017 | BCS Management, Marketing, Website Maintenance
SEO, What is It? SEO stands for Search Engine Optimization. In short, it is a way to allow the search engines to understand what your website is about, and allows them to rank and index your website accordingly. SEO marketing has grown significantly in the past few...
by Christopher McKim | Apr 19, 2017 | BCS Management, Marketing
WHY MOBILE FIRST? It’s hard to determine when creating a mobile friendly website went from “just a project with some maintenance” to a mandatory, ongoing strategic endeavor. One that directly impacts a company’s visibility, and bottom-line. Most people recognize the...
by Christopher McKim | Apr 4, 2017 | BCS Management, Marketing
Maximizing ROI from Marketing Efforts What comes to mind when someone mentions marketing? For most people it’s natural to think of various promotional offerings, and different types of advertising including commercials, print, new websites and any others they...