by Christopher McKim | Apr 4, 2017 | BCS Management, Marketing
Maximizing ROI from Marketing Efforts What comes to mind when someone mentions marketing? For most people it’s natural to think of various promotional offerings, and different types of advertising including commercials, print, new websites and any others they...
by Christopher McKim | Mar 17, 2017 | BCS Management, Client Spotlight
Star Werks, not just a supplier, but also a manufacturing partner Star Werks truly knows their customers. But in order to establish longstanding relationships, they have operated not only as supplier, but as a manufacturing partner. That means offering customers far...
by Christopher McKim | Feb 8, 2017 | BCS Management, Marketing
It’s not unreasonable to doubt the effectiveness of direct mail marketing. Considering the modern methods of digital delivery along with its potential to reach a specific group of people anywhere, direct mail can even start to seem antiquated by comparison. Add to the...
by Christopher McKim | Jan 11, 2017 | BCS Management, Client Spotlight
From basic wire to custom cable harnesses, connecting the system is as important as the system itself. Innovation requires a certain level of flexibility; this much is obvious when we look at the development of new technology as a whole industry. However, that same...